Part I.B: Twitter and Its Features

After the launch of Facebook in 2004, it was followed by Twitter. At first Twitter was connoted as a place for gossips, unsubstantial tweets and a platform for people who would want to talk about anything under the sun. But as Twitter is developing, it has emerged to be one of the sources of biggest controversies, references, news, current events, trends, entertainment, business, and stuffs that lie in between.

In a split second you’ll just realize that an event is creating a buzz in the social media platform. Some famous images are even captured in Twitter. Also, it has been favored because it allows users to share brief contents that can be useful in creating stories or articles.

Twitter has also created important innovations in their internal environment. The human search engine and rich content and context in their tweet embeds can be useful in developing your own website. It’s not anymore bound to video or images and content sharing but also to sharing the tweet itself.

Part I: Social Media Sites and Its Features

Previous post talked about how social media can help businessmen and website owners to deliver traffic to their website and create relationship with their target consumers. However, there are many social networking sites that can be utilized for this campaign.

Just like any campaigns choosing a prioritize social media site is also important. You must create a right mix of social media activities to be largely seen in the online marketplace. Obviously, it must be social media sites that are popular and commonly used by users. The only thing is, this social media sites may have also been utilized by your competitor and that it must already be saturated with different industries, products, and services. To out stand your competitors, social media optimization emerge.

Social Media: Connect Through Clicks

Before internet comes into revolution, people tend to share experiences only with people they can meet everyday. We were restricted with same faces we are getting acquainted with. It seems that there were just a few people you can socialize with. However, with the advancement in technology, internet and social media emerges. It eliminated restrictions of connections and recommendations.

Everyday, more and more people go online. Facebook, Twitter, Linked and other social media sites must be more updated than our parents. These social media sites are considered witnesses to our everyday lives. These situation opened an opportunity for businessmen to connect with their potential customers. It opens a viral community wherein people exchange information, experiences, thoughts and opinions. It becomes more influential than any other form of advertising. It opens a new channel of communication between the customers and the business owners.